DEFIANT IS A SOCIAL IMPACT STRATEGY GROUP

We help Causes, CompaNIES, and campaigns REIMAGINE THE WAY THEY CREATE & COMMUNICATE THEIR IMPACT.

Defiant Strategies is a social impact and political consultancy that’s shaking up the way that companies and causes address the most pressing social and political challenges of our day. At Defiant, we “get" Millennials and Gen Z—how they think about our society and their place in it. We are a creative-first political communications firm that helps companies and organizations reimagine how they communicate their impact in an ever-changing digital media landscape.

When it comes to communicating with Millennials & Gen Z, social impact faces steep competition from entertainment, marketing, and the mainstream media. In order to survive, organizations and social impact initiatives need to meet that challenge head-on by leveraging media and communications that mirror what young people are used to seeing from brands and media companies.

Whether you’re looking to launch an out-of-the box campaign or build a new program that builds a movement, we can help you understand how digital natives think and build a strategy that yields positive, measurable change. 

The Future of CSR

From mass incarceration to immigration and the opioid epidemic, Millennials and Gen Z consumers are on the lookout for brands that take a stand on the issues that will define the future of our country and our world. 

We help companies create measurable, actionable strategy and initiatives that ground their brand in the fight for a more just and equal world. In the process, they form deep emotional bonds with consumers. 

Next-Gen Nonprofits

Now more than ever, nonprofits need to focus on communicating their impact to Millennials and Gen Z, the impact-focused generations who are stepping up to the challenge of creating new social movements.

We bring fresh perspective and critical bandwidth to nonprofits and institutions with the goal of inspiring innovation, creating programming for digital natives, and building support from new generations.

The Defiant Network

Defiant’s donates a portion of it's profits to Defiant Network, a nonprofit organization that empowers the next generation of civc leaders. 

The network is diverse, intersectional, and authentic—every member our community works on the front lines of social change. They work across the spectrum of social issues, from the environment and mass incarceration to the opioid epidemic. 

Through Defiant Network, we've built a national community of civic influencers who collaborate on our impact work.